By now you should understand what influencer marketing really is. The numbers don't lie - this is a very important marketing strategy these days that every brand should at least consider. The power some people have to influence purchasing decisions is priceless. Jakub Spiryn Jakub Spiryn Music enthusiast, DJ, former radio presenter. First of all, an avid marketer, and now also a content creator at Brand24 most popular TOPOWA15 - The best marketing tools for campaign analysis 17 min read Competitor analysis: 5 tools worth knowing 10 min read Social media monitoring - 9 good practices [+tools] 13 min read 7 reasons why media monitoring is important for your business 10 min read 12+ best social media tools for work 12 min read How to find popular hashtags? - tools 8 min read How to monitor popular hashtags on TikTok.
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Beaumarchais min read Share with Facebook Share with Twitter Share with LinkedIn A brand strategy without a defined audience is fiction. Proper definition of your target, analysis of communication that meets the needs of specific groups of recipients is the basis for running a competitive business. I will even say more - nothing more than knowing your audience allows you to better manage your budget and attract more customers. Regardless of the type and size of your business, not everyone is the target audience of your brand.